Kent launch four new products per year

Kent RO , which recently added water softeners and home-cleaning products, will be launching
three to four new products across categories every year, according to its director Varun Gupta.

Announcing the launch of Kent Superb, a new smart RO purifier from the company’s stable, in the Hyderabad market on Friday, Gupta said the organised market for RO water purifiers, currently pegged at 1.5 million units a year, was expected to touch 2.48 million units over the next two years.